About the Author
Candice Helfand-Rogers
Candice Helfand-Rogers
Candice Helfand-Rogers, the Associate Director of Digital Media for The Story Exchange, is a news media professional with over a decade of writing and editing experience under her belt. Prior to The Story Exchange, she worked as a journalist and covered a wide range of topics for some of the largest news organizations in the country (including CBS Local News and The Star-Ledger). She earned her Bachelor of Arts degree in Journalism & Media Studies at Rutgers University and graduated in 2005. In her spare time, Candice enjoys singing in several ensembles in New York City, and serving as a volunteer content producer for the Women's A Cappella Association. She can be reached at candice@thestoryexchange.org.
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A Female Pilot Soars as a Niche Entrepreneur

Chelsea Abingdon Welch is the female founder of The Abingdon Co., which makes high-end watches for women in male-dominated pursuits like flight and diving who are tired of settling for “a pink or small version of men’s stuff.”

Candice Helfand-RogersA Female Pilot Soars as a Niche Entrepreneur
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Using Grant Money as a Stepping Stone

In the entrepreneurial world, many women are pursuing grants as a source of startup and growth capital. We looked into the benefits and drawbacks of this less-frequently used funding route.

Candice Helfand-RogersUsing Grant Money as a Stepping Stone
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Why One Young Woman Created an App to End Big-Firm Blues

Marie Schneegans felt lost at a huge financial firm, so she started making lunch dates. Now she’s taking the idea global with Never Eat Alone, an app that connects big-company employees — and boosts their performance.

Candice Helfand-RogersWhy One Young Woman Created an App to End Big-Firm Blues
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The Afterbirth Entrepreneur

Jennifer Mayer’s firm, Brooklyn Placenta Services, is part of a growing industry led by women that’s turning placentas into pills.

Candice Helfand-RogersThe Afterbirth Entrepreneur
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A Fan Teams With Singer Martina McBride to Do Good

Through Team Music is Love, Sheila Jones leads fans of country star Martina McBride in “flash-mob volunteering.” Together they tackle domestic violence, hunger and more through tour-stop activities and the power of song.

Candice Helfand-RogersA Fan Teams With Singer Martina McBride to Do Good
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3 Tips for Creating Engaging Online Content

Jessica Rovello, the cofounder of Arkadium, which helps publishers engage with readers, offers advice to entrepreneurs about how to craft an exciting internet presence.

Candice Helfand-Rogers3 Tips for Creating Engaging Online Content
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In Business to Make You Click

In 1999, Jessica Rovello helped invent viral content as promoter of “The Blair Witch Project.” Now a successful female tech entrepreneur, her firm Arkadium is helping large online publishers engage the internet masses.

Candice Helfand-RogersIn Business to Make You Click
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A Retirement Career Emerges from a Beloved Hobby

Beverly Nance is bringing together a love of puzzles and desire to foster human connections with her game-making venture Puzzlebilities, which she is growing in retirement.

Candice Helfand-RogersA Retirement Career Emerges from a Beloved Hobby
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Ditching Corporate Life to Care for Kids Half a World Away

Maya Rowencak started her nonprofit, Maya’s Hope, after a life-changing visit to a Filipino orphanage. Through storytelling — and lots of legwork — she raises funds to give these children the care they deserve.

Candice Helfand-RogersDitching Corporate Life to Care for Kids Half a World Away
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Combining Cold Facts and a Warm Heart to Empower African Women

Filipa Carreira of Mozambique runs research firm FC Consulting and its nonprofit project, Wamina, which supplies local women with reusable menstrual pads that keep them healthy and give them independence.

Candice Helfand-RogersCombining Cold Facts and a Warm Heart to Empower African Women