In part two of our interview with Valdez, she breaks down the homogenization of Hispanic female entrepreneurs and examines traditions that impact their startup stories.
Sociologist, author and educator Zulema Valdez talks with us about the realities of business ownership for members of minority communities.
For some women business owners of color, racial stereotypes can influence how they brand and market their ventures. But should they?
The Story Exchange is digging deep into the issues uniquely grappled with by female entrepreneurs of color.
“It requires constant focus on a continuous journey of dedicated efforts.”
The posts from our look at the issues experienced by women of different races and ethnicities as they start and grow businesses.
“Success is making a difference by fulfilling my commitment to stand for a cause greater than myself.”
“Today we’re Mad Rush Coffee (a wordplay on Madras, my hometown and arguably the home of Indian filter coffee), an online store for everything that’s Indian coffee.”
“I get to share my adopted home of Toronto with tourists while introducing them to great bakeries, chocolate shops & more!”
“I realized that I must do this for myself and for the financial welfare of my family.”
“Whether I like it or not, I am a woman that needs to work.”
Delia Viader finds a better business model after losing her 2003 vintage in a warehouse fire.
“Loly in the Sky aims to make women feel special while wearing adorable shoes crafted with love in Mexico.”
Shaan Kandawalla pushed gender norms in her native Pakistan. Now, she’s ready to take on the U.S. tech scene.
Delia Viader finds a better business model after her entire inventory goes up in smoke.