Ashley Merrill started Lunya after growing sick of wearing her husband’s old T-shirts at home.
Branding & Marketing
It's time to shout it from the rooftops! You've got a great product or service. But how do you get publicity -- and how do you find customers? Read about small business marketing strategies, from social media and public relations to SEO and email marketing.
Trends define the world of marketing in social media. Here are some predicted trends to watch out for in 2020.
Thinking about how best to brand your growing business in the new year? We break down five great possible ways to set yourself apart.
The limited-time pop-up shops feature inventive products from female-led small businesses through January.
She Once Sold $250,000 in Ugg Boots During a Single Holiday Season. Here’s What Online Retailers Advise for Black Friday
These business owners share their insider tips for optimizing holiday season sales.
The media queen released her 2019 holiday gift guide – and a third of it is brought to us by women entrepreneurs.
After taking home the grand prize in a competition — and praise from Padma Lakshmi — Hannah Hong will put the seed money toward building her startup.
The Top Chef host helped select Hannah Hong of Hakuna Brands to receive the top honor in the Stacy’s Rise Project contest.
To support the troops, women entrepreneurs founded organizations that send care packages full of your extra treats.
Thinking of launching an online business? First, get some advice from those who are virtually – and literally – thriving in the ecommerce world.
Expert Alexandra Watkins of Eat My Words recommends the acronym SMILE for coming up with brand names. Here’s what it stands for.
Keep these critical dates in mind as you begin now for a successful holiday shopping season.
Deborah Sweeney of MyCorporation explains how to take a hands-on approach in the workplace. It’s a leadership quality that many women entrepreneurs display.
Interested in authoring a guest post? Here are answers to your FAQ about writing a post for publication on our platform.
It’s the awkward situation that needs to be addressed for the sake of your business (and your dignity).