Your Name: Claire Bennett

Business Name: Music Bugs, a music and singing education service

Type of Business: Children’s Goods & Services

Business Location: Wiltshire, United Kingdom

Twitter @MusicBugs

Reason for starting
I wanted to take my baby son to a music class that was fun and creative with a child-centred approach that allowed him to interact at his own pace. When I couldn’t find a class that fitted the bill, I decided to create and run my own. The classes were an instant success and we decided to franchise the concept a few years later.

How do you define success?
Success can be measured in many different ways but for me the personal fulfillment of creating something that has had a positive effect on other peoples lives is something that I am proud of.

Biggest Success
Becoming a finalist in the UK ‘Best Franchise Awards’ in 2012. We were recognised for the training and support that we offer our franchisees and the way in which we actively support our franchise network.

What is your top challenge and how have you addressed it?
Helping women from a diverse range of backgrounds to become confident business women is a privilege and an ongoing challenge. We meet this challenge by providing a bespoke package of mentorship and training as we support them through their journey.

Who is your most important role model?
Michelle Obama – such an inspiring role model for women