Your Name: Dana B. Myers

Business Name: Booty Parlor

Type of Business: Health & Beauty

Business Location: United States

U.S. State: New York


Reason for starting
I created Booty Parlor out of a lifelong obsession with beauty and sex. I always saw my feminine sexual spark as a powerful source of creativity and satisfaction, but many women struggle with self-doubt, body insecurities… and don’t feel the same way. Our philosophy is all about inspiring a woman’s sexy confidence, cultivating her sexiest self.

Biggest Success
One is hard! My top two are: becoming the best-selling 3rd party brand at Victoria’s Secret, and publishing my book with HarperCollins (The Official Booty Parlor Mojo Makeover: Four Weeks to a Sexier You).

What is your top challenge and how have you addressed it?
Focus is the biggest challenge! As an entrepreneur, I am naturally opportunistic. I want to do everything, try everything, say yes to everything! But I’ve learned to lay out specific initiatives by priority and see them through to completion before taking on another.

Who is your most important role model?
My mama. She started her color consulting/make-up business when I was 6 and has kept it running for 30 years. She set her own hours, had amazing rapport with her clients, and transformed the way they felt about themselves through her makeovers. She never missed a beat with dinners, recitals, and whole-hearted encouragement of my dreams.