Name: Keverne Denahan
Business: KardZee , an app for sending real greeting cards, gift cards & postcards in your own handwriting
Location: San Francisco, California, U.S.
Reason for starting: I was driving out of town for the weekend and halfway to my destination – which was rural – I said “oh no! I forgot to get my parents an anniversary card!” After discussing ways in which you could get a greeting card to someone when you are in the middle of nowhere (e-cards not acceptable to my parents), KardZee was born. I ended up spending 3 hours driving to the nearest town looking for a card, driving to the post office to buy a stamp and mailing it. KardZee is changing the way the world sends greeting cards, postcards and gift cards in your own handwriting by using our mobile app. You can write it in any language, from anywhere in the world to anywhere else in the world and we print and post it for you.
How do you define success? Success to me is fulfilling a need that people have that they may not even know they had. It gives me a great feeling to know I am helping to make peoples lives easier. KardZee is the marriage of technology with the human touch – that’s why I love this idea so much. We still connect with a real card, but we can do it from our mobile. It’s also more eco – we only print what people order. I also believe success is creating a company that does not promote landfill.
Biggest Success: Created and developed a first-to-market unique handwriting capture on a mobile device. No one else has created exactly what we are doing.
KardZee will be a global name and the KardZee Community will be a go-to place for people that want to share their images and their cards that they have created with other users. We expect that KardZee will be the new way that people will be sending greeting cards, postcards and gift cards. It still has the personal touch, it still makes you smile but at the same time it’s more convenient. We are taking the pain out of buying and sending a card.
What is your top challenge and how have you addressed it? Developing technology that has not been created yet and bringing it to market. I am aware I don’t know everything and I have identified the requirements for our build and launch. I have surrounded myself with a dynamic group to execute and implement the idea of KardZee.
Who is your most important role model? My parents. They taught me the value of the dollar, responsibility and how important it is to do things for yourself. Honor, morals and values and a work ethic were a very important part of my upbringing. I was raised to be an independent woman and I was never asked by my Mother – “when are you getting married?” or “when are you having children?”.
Edited by The Story Exchange