Your Name: Kimberly Crossland
Business Name: Crossland
Type of Business: Marketing & PR
Business Location: United States
U.S. State: Arizona
Reason for starting
After talking to small business owners and people who were just getting their feet wet in the world of entrepreneurship, I heard a continuous need for help with digital marketing. After doing some research I found that the content marketing industry was set to grow by 11% over the coming 5 years and realized now was the right time to start my own business using my expertise to help small business owners who did not have the time to conquer this innovative medium on their own.
My biggest success is always watching a new website come to life and exceed the business owners expectations.
What is your top challenge and how have you addressed it?
My biggest challenge is managing all aspects of the business on my own. To help, I have used various cloud based applications to help me make it easier and still keep everything I need constantly accessible wherever, whenever.
Who is your most important role model?
My most important role models are all of the small business owners I work with. I learn something new from each and every one of them which is why I am so blessed to be in the position I am.