Social Media Marketing

5 Predictions for Social Media Trends in 2023

Looking to grow your social media presence? Take a look at what’s new for Facebook, TikTok, LinkedIn and more in 2023.

If You’re a Small Business, You’re Likely Using Social Media Marketing. How Can You Slay the Competition?

A successful business in 2022 will have a strong marketing strategy that listens to its customers and budgets effectively.

Remember When Facebook and Instagram Were Easy (and Cheap) to Use?

For small businesses who use them for marketing, social-media platforms have become increasingly frustrating – not to mention expensive.

When She Lost Her Job to COVID-19, She Decided to Strike Out on Her Own

Rhonda Sharp is the founder of Moon Rae Media, a boutique social media and digital marketing agency.

Her Cleaning Hacks Have Won 1.7 Million Instagram Fans — and Fueled Her Business

Sarah McAllister started GoCleanCo when she saw a gap in the cleaning market. Two years later, the pandemic hit and business boomed.

5 Social Media Trends Online Businesses Should Keep Handy for 2021

Are you doing what it takes to promote your online business?

The Story Exchange’s 10 Most Popular Videos About Women Entrepreneurs in 2020

Here’s what you watched this year. Spoiler alert: Stories about pet businesses were in demand.

4 Social Media Trends for Connecting With Customers During Coronavirus

From Instagram to newer social platforms like TikTok, here’s the latest on social media marketing.

Trying to Build Up Your Biz? Here’s 1 Great Growth Secret Used By Millennial Entrepreneurs

The women business owners from this oft-discussed generation are growing their ventures in both size and reach thanks to knowing how to leverage this critical tool.

How This High School Entrepreneur Wants to Change Instagram for the Better

Ava McDonald has a growing platform of Gen Z influencers promoting brands that they actually like.

Overwhelmed by Social Media? Try These 5 Simple Tips

If you’re looking for inexpensive marketing strategies, there is no better place to look than Facebook, YouTube and other networks. But keep it easy.

How an Accidental Entrepreneur Created a $30 Million Online Business

Jane Lu, founder of Australian online fashion boutique Showpo, used internet smarts to grow a far-reaching, profitable brand. Now she’s paying her success forward through an irreverent, global network for women business owners: Like Minded Bitches Drinking Wine.

A Social Media Agency Takes an Edgy Approach

Pat Law of Goodstuph makes it a habit to be “badass.” This summer, she’s opening a bar.

How to Market a Business on Facebook

An infographic that helps you maximize the marketing potential of the social networking site.

Infographic: Small Business Social Media Trends

Did you know that the best day to post your company’s content if you’re in the fashion industry is Thursday? Read this to find out the best days for your industry.

The Humility of Sacrifice

You may know intellectually that you cannot have everything you want. I think, to some degree, we all do. But, it’s another thing altogether to know on a cellular level that sacrifice is part and parcel of running a successful, growing business.