All proceeds from the new pint, which retails for $11, will go toward creating a grant to fund Black and Brown women business owners — specifically for marketing, IP and design needs.
The decadent carrot cake batter ice cream with cream cheese frosting swirl and candied pecans will “fund the next generation of Black and Brown female business owners,” according to the founders. Just 0.27% of Black female founders get venture capital, and most said they need the funds particularly for marketing.
“When we have big ideas for brands that can change the game, the next step is finding unique ways to communicate the message,” said Coolhaus CEO Natasha Case. “It’s so important that Black and Brown female founders have access to the capital and resources to make that possible.”
The ice cream will be available online and in select stores.