The Story Exchange is an award-winning nonprofit media organization that provides inspiration and information to entrepreneurial women.

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Who We Are

For Women, By Women

The Story Exchange is an award-winning nonprofit media platform dedicated to elevating women’s work, voices and concerns. Through videos, articles and a podcast, we strive to provide inspiration and information to entrepreneurial women everywhere. 

Founded in 2011 as an independent 501(c)(3) newsroom, we’ve partnered with publications like The New York Times, Inc. Forbes, CNBC, and Fast Company to expand our reach. We adhere to high editorial standards and are proud to be a trustworthy, ad-free resource. We do not offer or accept paid promotion. We correct or clarify editorial mistakes. Got a question or a pitch? Contact us at [email protected].

Our coverage aims to illustrate women’s contributions and perspectives in a variety of fields, from business to politics, from arts to environmental science. We also solicit startup stories through our 1000+ Stories Project, offer news analysis via OpEds and spotlight female scientists through an annual Women In Science list.  

Awards & Recognition

Our small newsroom has won a numerous awards over the years for our coverage of women’s issues. We have received “Best in Business” awards in 2024 and 2019 from the Society for Advancing Business Editing and Writing (SABEW), and Front Page Awards in 2024, 2020 and 2019 from the Newswomen’s Club of New York. We’ve also been nominated for a 2024 Webby, a 2024 Ambie, a 2022 Webby, and a 2016 Gerald Loeb Award, one of the most prestigious honors in business journalism.

Meet the Team

Victoria Wang

Victoria Wang

Co-Founder
A former banker and marketing consultant, Victoria saw few role models for women in Corporate America and wanted to create a platform that encourages women down the path to economic independence.
Sue Williams

Sue Williams

Co-Founder
A documentary filmmaker who started Ambrica Productions, Sue has produced and directed eight films for PBS, Frontline, American Experience and others. Her recent films Death by Design and Denise Ho: Becoming the Song are on major streaming platforms.
Colleen DeBaise

Colleen DeBaise

Executive Editor
The former small business editor of The Wall Street Journal, Colleen has authored two books on entrepreneurship and also served as an editor at Inc., Entrepreneur and BusinessWeek.
Candice Helfand-Rogers

Candice Helfand-Rogers

Reporter
Candice has worked for some of the largest news organizations in the country over the course of her career, including CBS Local News and The Star-Ledger.
Victoria Flexner

Victoria Flexner

Editor of 1,000+ Stories
Victoria, author of “A History of The World in Ten Dinners,” has a master’s in history. She also helps produce The Story Exchange’s history-related podcasts, including 100 Years of Power.
Nusha Balyan

Nusha Balyan

Podcast Editor
A multimedia journalist and producer for documentaries, Nusha has also produced radio stories for NPR’s Latino USA, and assisted on TV shoots for BBC and PBS.
Noël Flego

Noël Flego

Social Media Manager
In addition to handling social media, Noël is an Associate Producer for The Story Exchange’s videos. She previously worked at the Tribeca Film Center and The Wave of Long Island.
Christina Kelly

Christina Kelly

Video Editor
As a documentary editor, Christina focuses on nonfiction storytelling, highlighting women in science, climate solutions and sustainability. She was a 2022 Karen Schmeer Editing Fellow.