An Exhausted Mom Used This Easy Sales Trick to Make Customers Buy
Leslie Bradford-Scott built Walton Wood Farm by employing the classic sales tactic of selling on emotion.
These Women Opened Bookstores, Even When Friends & Family Said It Was a Bad Idea
Booksellers across the country said they were looking for joy, community and profits when they opened their stores. Some are flourishing.
She’s Teaching Math to Kids That Need It — Which Is All of Them
Angela McIver launched Trapezium Math Club to help boost kids’ math skills. In the U.S., children’s math scores lag far behind their international peers.
An Immigrant Founder Uses Food to Lift Up Her Latino Community
Paty Funegra of La Cocina VA has raised $2 million to turn her community kitchen into an incubator, a café and a place of hope for struggling immigrants.
Meet the Plastics Engineer Who’s Raised $1 Million to Make Prosthetic Legs
Erin Keaney of Nonspec is on a mission to make prosthetics affordable around the world — and that means using medical-grade plastic.
This Texas Bakery Makes 26,000 Poundcakes a Year – and Survived a Vanilla Bust
Janie’s Cakes operates out of a small city in East Texas. But its production is impacted by severe weather around the world and other unexpected challenges.
She Designed Fierce Female Action Figures. And Surprise! Her Customers Are Men
Julie Kerwin launched I Am Elemental to combat all those hypersexualized girl superheroes. She didn’t anticipate her newfound fans.
Disrupting the Stereotype of ‘Scholarship Kids’
Cindy Laba and Marsha Feinberg of Beacon Academy want kids from low-income backgrounds to thrive at the best private high schools.
A Successful Entrepreneur Shares What It’s Really Like to Be an Immigrant
Claudia Mirza came to the U.S. to reunite with her father. While she’s found success, she says immigration is painful.
How a ‘Champion of Change’ Stays Inspired, Even on Soul-Crushing Days
Deborah Shore of Sasha Bruce Youthwork has worked with homeless young people for 45 years. The work is not easy.
JJ Ramberg on the End of ‘Your Business’ and What’s Ahead
The former MSNBC TV host, who also runs socially conscious company Goodshop, talks about her career and what excites her.
Thanks to This Musical Disrupter, the Chorus Is No Longer a ‘Uniblob’
Dianne Berkun Menaker’s Brooklyn Youth Chorus is tackling everything from race and identity to gender and sexuality — and making students’ voices heard.
After the Sandy Hook Shooting Took Her Son, a Mom Finds a Mission
What do you do when loss upends your life? Scarlett Lewis’s nonprofit aims to prevent school shootings by bringing social and emotional learning to schools.
When Pain Derailed This Doctor’s Career, She Started a $5 Million Nonprofit That Saves Pregnant Women’s Lives Around the World
Laura Stachel co-founded We Care Solar, which makes solar suitcases that light deliveries in health centers where electricity is scarce.
An Insect Lover Builds an $18 Million Natural Pest Control Company
After setbacks and scandal, Pamela Marrone of Marrone Bio Innovations is staging a comeback developing alternatives to dangerous pesticides.