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Advice & Tips

Interested in starting a business or growing the one you have? Explore our articles offering advice and tips for women entrepreneurs, as well as select resources curated by our editors, for every stage of the entrepreneurial journey.

Choosing Entrepreneurship

Thinking about starting your own business? What does becoming an entrepreneur really mean? Before you invest your time, energy and savings into a small business, find out about the ins-and-outs of entrepreneurship.

Why Natalie Portman Just Invested in a Women’s Pro Soccer Team for Los Angeles

The actress joins other celebrities in expanding the National Women’s Soccer League.

Lina Alvarez, who founded pottery studio Good Dirt LA, demonstrates pottery techniques onscreen. (Courtesy Lina Alvarez)

These Women-Owned Camps Are Helping Kids Make the Most of Summer

With summer plans upended for many families, some programs led by women try to offer a semblance of normalcy.

Aleksandra Scepanovic is co-founder of Ideal Properties Group in New York City.

These Woman-Owned Real Estate Firms Were Forced to Get Creative. One Is Anticipating Plenty of Divorces

Women in real estate talk about the effects of Covid-19 on the housing market and their companies.

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Startup Basics

You know entrepreneurship is for you. But what are the steps to starting a business -- and what's the best business to start? We've got answers to all your questions, including how to find great small business ideas, choose a name and write a business plan, in our startup basics library.

Meet the ER Doctor Bringing Covid Tests to the Communities Who Need It the Most

Dr. Nana Afoh-Manin launched MyCovidMD to help Black and brown neighborhoods impacted by coronavirus.

Lina Alvarez, who founded pottery studio Good Dirt LA, demonstrates pottery techniques onscreen. (Courtesy Lina Alvarez)

These Women-Owned Camps Are Helping Kids Make the Most of Summer

With summer plans upended for many families, some programs led by women try to offer a semblance of normalcy.

This Cat DNA Company Says Pandemic Sales Are Up. Really.

Anna Skaya founded Basepaws to help you get a little closer to your cat.

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Finding Support & Guidance

Finding a mentor and learning how to network is critical to business success. Peer advisory groups can help you make better business decisions. As you grow your company, you'll want to tap the expertise of successful women entrepreneurs who have already navigated the entrepreneurial journey.

Why Natalie Portman Just Invested in a Women’s Pro Soccer Team for Los Angeles

The actress joins other celebrities in expanding the National Women’s Soccer League.

Aleksandra Scepanovic is co-founder of Ideal Properties Group in New York City.

These Woman-Owned Real Estate Firms Were Forced to Get Creative. One Is Anticipating Plenty of Divorces

Women in real estate talk about the effects of Covid-19 on the housing market and their companies.

Diane von Furstenberg is collaborating with Amazon for a Women's History Month initiative dubbed #InCharge (Credit: Wikimedia Commons)

Even DVF May Not Be Able to Recover from Covid-19

The iconic fashion brand has taken a giant hit, laying off most of its staff and closing several retail locations.

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Business Funding

If you want information about small business funding, you've come to the right place. We've rounded up the most common sources of funding for startups, from friends and family money to Kickstarter campaigns, from SBA loans to venture capital. You'll also find some information about small business grants for women.

Why Natalie Portman Just Invested in a Women’s Pro Soccer Team for Los Angeles

The actress joins other celebrities in expanding the National Women’s Soccer League.

Lina Alvarez, who founded pottery studio Good Dirt LA, demonstrates pottery techniques onscreen. (Courtesy Lina Alvarez)

These Women-Owned Camps Are Helping Kids Make the Most of Summer

With summer plans upended for many families, some programs led by women try to offer a semblance of normalcy.

Diane von Furstenberg is collaborating with Amazon for a Women's History Month initiative dubbed #InCharge (Credit: Wikimedia Commons)

Even DVF May Not Be Able to Recover from Covid-19

The iconic fashion brand has taken a giant hit, laying off most of its staff and closing several retail locations.

More

Branding & Marketing

It's time to shout it from the rooftops! You've got a great product or service. But how do you get publicity -- and how do you find customers? Read about small business marketing strategies, from social media and public relations to SEO and email marketing.

Former First Lady Michelle Obama's memoir, "Becoming," emphasizes how important mentors and strong female role models have been in her life. (Credit: Barack Obama Presidential Library)

Michelle Obama to Unregistered Voters: ‘We’ve Only Got 100 Days Left’

The former first lady urges voter registration in a new video from When We All Vote, the nonpartisan group she co-chairs.

Why Natalie Portman Just Invested in a Women’s Pro Soccer Team for Los Angeles

The actress joins other celebrities in expanding the National Women’s Soccer League.

Female founders need help getting back on their feet. (Credit: Unsplash)

For Women-Owned Businesses, Bouncing Back Is Not a Reality at the Moment. These Corporations Are Trying to Help

Verizon and Lowe’s are offering cash grants and mentorship. ThirdLove wants to help female entrepreneurs of color.

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Managing Your Business

It takes a lot more than great ideas to run a strong company. Smart entrepreneurs have a keen sense of business management. Increase your knowledge in areas like finance, markets, human resources, communication, technology and business policy and strategy.

Lina Alvarez, who founded pottery studio Good Dirt LA, demonstrates pottery techniques onscreen. (Courtesy Lina Alvarez)

These Women-Owned Camps Are Helping Kids Make the Most of Summer

With summer plans upended for many families, some programs led by women try to offer a semblance of normalcy.

Store clerk Wynetta Johnson scans a customer's purchases. Plexiglass, seen here, is just one of the tools recommended by Barbara Weltman for use in a Covid-19 economy. (Credit: Jill Pickett, U.S. Air Force)

From Apps to Disinfectant, Here’s What Your Business Needs During Covid-19

Reopening requires a mix of high-tech and low-tech tools, says Barbara Weltman of Big Ideas for Small Business.

Aleksandra Scepanovic is co-founder of Ideal Properties Group in New York City.

These Woman-Owned Real Estate Firms Were Forced to Get Creative. One Is Anticipating Plenty of Divorces

Women in real estate talk about the effects of Covid-19 on the housing market and their companies.

More

Growth Strategies

Whether you want to grow steadily as a lifestyle business or achieve rapid growth as an investor-backed startup, we can show you how successful women entrepreneurs have done it. What's your growth strategy?

Aleksandra Scepanovic is co-founder of Ideal Properties Group in New York City.

These Woman-Owned Real Estate Firms Were Forced to Get Creative. One Is Anticipating Plenty of Divorces

Women in real estate talk about the effects of Covid-19 on the housing market and their companies.

Hey Retailers: How About Supporting Black-Owned Beauty Brands?

Beauty entrepreneur Funlayo Alabi says major retail chains have much to gain by partnering with black business owners.

How 230-Year-Old King Arthur Flour Became a Pandemic Superstar

The Vermont company is turning huge profits and connecting with audiences finding new comfort in baking.

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Becoming a Leader

You don't have to be born with leadership skills. You can learn them. Whether you're an introvert or extrovert, you can learn everything you need to know about decision making, public speaking and managing people with finesse.

Why We’re Celebrating #100YearsOfPower

The Story Exchange is asking you to raise a hand with us during August to celebrate the power of voting and the power of your voice.

Meet the ER Doctor Bringing Covid Tests to the Communities Who Need It the Most

Dr. Nana Afoh-Manin launched MyCovidMD to help Black and brown neighborhoods impacted by coronavirus.

Former First Lady Michelle Obama's memoir, "Becoming," emphasizes how important mentors and strong female role models have been in her life. (Credit: Barack Obama Presidential Library)

Michelle Obama to Unregistered Voters: ‘We’ve Only Got 100 Days Left’

The former first lady urges voter registration in a new video from When We All Vote, the nonpartisan group she co-chairs.

More

Work & Life

The juggle is real. Learn from other women entrepreneurs about how they manage work-life balance. It's too easy to be a workaholic when you're an entrepreneur, so read about stress management techniques, how to spot burnout symptons and how to plan a vacation.

Signs from the 2018 Women's March capture the moment (Credit: Pixabay)

Yes, Women Won the Right to Vote 100 Years Ago. But Equality Remains Elusive

Our “100 Years of Power” series breaks down women’s history from the suffragist movement to #MeToo and asks: Is the future really female?

Stephanie Samperi-Gonzalez creates transparent masks and sells them on her Etsy website.

Transparent Masks, Rising in Popularity, Are Personal for This NYC Crafter

Stephanie Samperi-González of Brooklyn, NY, was inspired to create the clear masks for her relative, who is hard of hearing.

Producer, actress and humanitarian Angelina Jolie had some comforting words for fellow parents trying to navigate the coronavirus crisis while caring for their kids. (Credit: Gage Skidmore, Flickr)

Angelina Jolie to Parents: You Don’t Have to Be Perfect to Get Your Family Through Covid-19

The producer, actress and humanitarian had some comforting words for fellow parents trying to navigate the coronavirus crisis while caring for their kids.

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