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Advice & Tips

Advice & Tips

Interested in starting a business or growing the one you have? Explore our articles offering advice and tips for women entrepreneurs, as well as select resources curated by our editors, for every stage of the entrepreneurial journey.

Choosing Entrepreneurship

Thinking about starting your own business? What does becoming an entrepreneur really mean? Before you invest your time, energy and savings into a small business, find out about the ins-and-outs of entrepreneurship.

Coming up with a new business idea can be stressful, but you don't have to pull your hair out -- there are ways to keep your creative juices flowing. (Credit: Unsplash)

6 Brainstorming Techniques For Coming Up With Small Business Ideas

Business coach Stacey Banks-Houston offers valuable tips on brainstorming your next business venture.

Empathy is more important than you think as a tool for effective leadership. (Credit: Unsplash)

Why Empathy Is A Must-Have for Future Business Leaders

Barbara Weltman discusses a leadership skill that successful entrepreneurs display.

IAmElemental

She Designed Fierce Female Action Figures. And Surprise! Her Customers Are Men

Julie Kerwin launched I Am Elemental to combat all those hypersexualized girl superheroes. She didn’t anticipate her newfound fans.

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Startup Basics

You know entrepreneurship is for you. But what are the steps to starting a business -- and what's the best business to start? We've got answers to all your questions, including how to find great small business ideas, choose a name and write a business plan, in our startup basics library.

Coming up with a new business idea can be stressful, but you don't have to pull your hair out -- there are ways to keep your creative juices flowing. (Credit: Unsplash)

6 Brainstorming Techniques For Coming Up With Small Business Ideas

Business coach Stacey Banks-Houston offers valuable tips on brainstorming your next business venture.

business coach

Is It Time for Me to Hire A Business Coach?

How do entrepreneurs know when it’s time to hire a business coach?

We've rounded up the best business books to help make you a successful entrepreneur.

7 Powerful Books (By Female Authors) for Your Summer Reading List

This summer, dive into these 7 books by and for women to help you succeed as an entrepreneur.

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Finding Support & Guidance

Finding a mentor and learning how to network is critical to business success. Peer advisory groups can help you make better business decisions. As you grow your company, you'll want to tap the expertise of successful women entrepreneurs who have already navigated the entrepreneurial journey.

A recession can sink even the most titanic businesses, so make sure you're prepped and ready if the economy takes a turn for the worse. (Credit: Unsplash)

How To Successfully Lead Through A Recession

Deborah Sweeney of MyCorporation.com guides you through keeping your business afloat in rough waters.

Empathy is more important than you think as a tool for effective leadership. (Credit: Unsplash)

Why Empathy Is A Must-Have for Future Business Leaders

Barbara Weltman discusses a leadership skill that successful entrepreneurs display.

Ready Set Raise business accelerator how to pitch to investors

This Business Accelerator’s Mission: Get Marginalized Entrepreneurs Funded

Leslie Feinzaig, CEO of the Female Founders Alliance, wants to help women and nonbinary business owners rake in cash by teaching them how to pitch to investors.

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Business Funding

If you want information about small business funding, you've come to the right place. We've rounded up the most common sources of funding for startups, from friends and family money to Kickstarter campaigns, from SBA loans to venture capital. You'll also find some information about small business grants for women.

A recession can sink even the most titanic businesses, so make sure you're prepped and ready if the economy takes a turn for the worse. (Credit: Unsplash)

How To Successfully Lead Through A Recession

Deborah Sweeney of MyCorporation.com guides you through keeping your business afloat in rough waters.

A new study out of the Stanford Graduate School of Business indicates that white and Asian women entrepreneurs may have better luck cold-pitching their business ideas to investors than even their male counterparts. (Credit: PXHere)

Some Surprisingly Good News for Women Who Want to Cold-Pitch Investors

Women entrepreneurs: Want to pitch your business idea to investors? A new study suggests female founders might have better luck sending a cold pitch via email than previously thought.

Kamala Harris has a student loan forgiveness plan to boost entrepreneurship. (Credit: Gage Skidmore)

Kamala Harris’ ‘Oddly Specific’ Idea for Helping Black Entrepreneurs Falls Flat

Over the weekend, California Senator and 2020 presidential hopeful Kamala Harris unveiled her plan for assisting black entrepreneurs. Not all of it was well-received.

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Branding & Marketing

It's time to shout it from the rooftops! You've got a great product or service. But how do you get publicity -- and how do you find customers? Read about small business marketing strategies, from social media and public relations to SEO and email marketing.

Author Deborah Sweeney of MyCorporation inside her Calabasas, California, office. (Credit: Courtesy of the company)

The Best CEOs Embrace This Leadership Skill

Deborah Sweeney of MyCorporation explains how to take a hands-on approach in the workplace. It’s a leadership quality that many women entrepreneurs display.

Writing a business plan? Follow these tips from MyCorporation CEO Deborah Sweeney. (Credit: Starc Starc, StockSnap)

How to Be a Contributor on The Story Exchange

Interested in authoring a guest post? Here are answers to your FAQ about writing a post for publication on our platform.

It's tough when people get your name wrong in business, but there are ways to deal with it. (Credit: Unsplash)

What To Do When The Media Misspells Your Name or Someone Introduces You With The Wrong Title

It’s the awkward situation that needs to be addressed for the sake of your business (and your dignity).

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Managing Your Business

It takes a lot more than great ideas to run a strong company. Smart entrepreneurs have a keen sense of business management. Increase your knowledge in areas like finance, markets, human resources, communication, technology and business policy and strategy.

A recession can sink even the most titanic businesses, so make sure you're prepped and ready if the economy takes a turn for the worse. (Credit: Unsplash)

How To Successfully Lead Through A Recession

Deborah Sweeney of MyCorporation.com guides you through keeping your business afloat in rough waters.

Empathy is more important than you think as a tool for effective leadership. (Credit: Unsplash)

Why Empathy Is A Must-Have for Future Business Leaders

Barbara Weltman discusses a leadership skill that successful entrepreneurs display.

Relocating can be stressful, but there are ways to move out of your office space smoothly and professionally.

How to Get Out of Your Commercial Lease

Barbara Weltman of Big Ideas for Small Business has some tips on how to leave your current office space.

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Growth Strategies

Whether you want to grow steadily as a lifestyle business or achieve rapid growth as an investor-backed startup, we can show you how successful women entrepreneurs have done it. What's your growth strategy?

A recession can sink even the most titanic businesses, so make sure you're prepped and ready if the economy takes a turn for the worse. (Credit: Unsplash)

How To Successfully Lead Through A Recession

Deborah Sweeney of MyCorporation.com guides you through keeping your business afloat in rough waters.

Relocating can be stressful, but there are ways to move out of your office space smoothly and professionally.

How to Get Out of Your Commercial Lease

Barbara Weltman of Big Ideas for Small Business has some tips on how to leave your current office space.

business coach

Is It Time for Me to Hire A Business Coach?

How do entrepreneurs know when it’s time to hire a business coach?

More

Becoming a Leader

You don't have to be born with leadership skills. You can learn them. Whether you're an introvert or extrovert, you can learn everything you need to know about decision making, public speaking and managing people with finesse.

A recession can sink even the most titanic businesses, so make sure you're prepped and ready if the economy takes a turn for the worse. (Credit: Unsplash)

How To Successfully Lead Through A Recession

Deborah Sweeney of MyCorporation.com guides you through keeping your business afloat in rough waters.

Empathy is more important than you think as a tool for effective leadership. (Credit: Unsplash)

Why Empathy Is A Must-Have for Future Business Leaders

Barbara Weltman discusses a leadership skill that successful entrepreneurs display.

Author Deborah Sweeney of MyCorporation inside her Calabasas, California, office. (Credit: Courtesy of the company)

The Best CEOs Embrace This Leadership Skill

Deborah Sweeney of MyCorporation explains how to take a hands-on approach in the workplace. It’s a leadership quality that many women entrepreneurs display.

More

Work & Life

The juggle is real. Learn from other women entrepreneurs about how they manage work-life balance. It's too easy to be a workaholic when you're an entrepreneur, so read about stress management techniques, how to spot burnout symptons and how to plan a vacation.

It’s been a long road for Monica Lewinsky. But over time, she appears to have found strength and clarity in using her voice to speak out. We've detailed some takeaways from her journey. (Credit: TED Conference, Flickr)

3 Lessons in Reclaiming Your Power from Monica Lewinsky

Post-political scandal, Monica Lewinsky has established herself as an activist, public speaker – and now, an “American Crime Story” television producer.

Pop megastar Ariana Grande opened up about the difficulties of keeping up with professional responsibilities while dealing with personal struggles. (Credit: Emma, Flickr)

Sing it, Ariana: What the Pop Superstar Showed Us About Dealing With Negative Emotions

The world-famous performer opened up about the difficulties of keeping up with professional responsibilities while dealing with personal struggles.

We've rounded up the best business books to help make you a successful entrepreneur.

7 Powerful Books (By Female Authors) for Your Summer Reading List

This summer, dive into these 7 books by and for women to help you succeed as an entrepreneur.

More

The Story Exchange