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Advice & Tips

Advice & Tips

Interested in starting a business or growing the one you have? Explore our articles offering advice and tips for women entrepreneurs, as well as select resources curated by our editors, for every stage of the entrepreneurial journey.

Choosing Entrepreneurship

Thinking about starting your own business? What does becoming an entrepreneur really mean? Before you invest your time, energy and savings into a small business, find out about the ins-and-outs of entrepreneurship.

Jules Pieri faced a number of obstacles when she launched The Grommet. She is photographed here with her new book, "How We Make Stuff Now."

‘I Was Told I Was Too Old, Too Blonde, Too Female to Be a CEO’

Jules Pieri co-founded The Grommet, a marketplace for “maker” products — and overcame being turned down by 250 venture capitalists.

Joan Steltmann’s mission is clear: Help children who are coping with chronic illness. (Credit: Bounce Children's Foundation)

‘I Traded Stock Options for Sticky Hugs’

Joan Steltmann was rising up the ranks in the tech world. Then, she pivoted to help children who are coping with chronic illness. Here’s how — and why — she made the move.

‘I Haven’t Had a New Pair of Underwear Literally in 4 Years’

Jodie Davis of American Cuckoo Clock Company is on a mission to keep the tradition of cuckoo clocks alive in the U.S. The startup journey isn’t easy.

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Startup Basics

You know entrepreneurship is for you. But what are the steps to starting a business -- and what's the best business to start? We've got answers to all your questions, including how to find great small business ideas, choose a name and write a business plan, in our startup basics library.

‘Use Your Life Experience to Do Something Great’

Anita Mahaffey channeled frustration with menopause-induced night sweats into Cool-jams, an online store that sells moisture-wicking pajamas and more.

Ann Siner, founder of My Sister's Closet

How Do We Form a Business Partnership?

College friends. Sisters. Former co-workers. Lots of people have combined savvy and skills sets to turn startups into powerhouses. Here’s how.

How Saying No to Big-Name Cosmetics Gave This Woman Entrepreneur a Creative Business Idea

Rachel Budde of Fat and the Moon wanted makeup with recognizable ingredients. When she couldn’t find what she was looking for, she set out on her own.

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Finding Support & Guidance

Finding a mentor and learning how to network is critical to business success. Peer advisory groups can help you make better business decisions. As you grow your company, you'll want to tap the expertise of successful women entrepreneurs who have already navigated the entrepreneurial journey.

‘I Haven’t Had a New Pair of Underwear Literally in 4 Years’

Jodie Davis of American Cuckoo Clock Company is on a mission to keep the tradition of cuckoo clocks alive in the U.S. The startup journey isn’t easy.

Researchers say seven major cities in Texas - including Austin, pictured above - are prime for entrepreneurs looking to launch. (Credit: MaxPixel)

This is the Best State to Start Up In. These 4 Women Entrepreneurs Agree

Researchers say seven major cities in this larger-than-life state are prime for entrepreneurs looking to launch. Here are several female founders who are proving them right.

Former First Lady Michelle Obama's memoir, "Becoming," emphasizes how important mentors and strong female role models have been in her life. (Credit: Barack Obama Presidential Library)

Michelle Obama’s Record-Breaking Memoir Celebrates a Valuable Resource for Ambitious Women

Michelle Obama’s new book, “Becoming,” is flying off the proverbial shelves – and reinforcing the positive effects of having female role models to its millions of readers.

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Business Funding

If you want information about small business funding, you've come to the right place. We've rounded up the most common sources of funding for startups, from friends and family money to Kickstarter campaigns, from SBA loans to venture capital. You'll also find some information about small business grants for women.

Jules Pieri faced a number of obstacles when she launched The Grommet. She is photographed here with her new book, "How We Make Stuff Now."

‘I Was Told I Was Too Old, Too Blonde, Too Female to Be a CEO’

Jules Pieri co-founded The Grommet, a marketplace for “maker” products — and overcame being turned down by 250 venture capitalists.

‘I Haven’t Had a New Pair of Underwear Literally in 4 Years’

Jodie Davis of American Cuckoo Clock Company is on a mission to keep the tradition of cuckoo clocks alive in the U.S. The startup journey isn’t easy.

This Online Tool Aims to Help Women Entrepreneurs Build Businesses Faster

Women entrepreneurs looking for how to find investors can try the Fundery, a searchable venture capital database for female founders.

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Branding & Marketing

It's time to shout it from the rooftops! You've got a great product or service. But how do you get publicity -- and how do you find customers? Read about small business marketing strategies, from social media and public relations to SEO and email marketing.

‘I Haven’t Had a New Pair of Underwear Literally in 4 Years’

Jodie Davis of American Cuckoo Clock Company is on a mission to keep the tradition of cuckoo clocks alive in the U.S. The startup journey isn’t easy.

Leslie Polizzotto, the co-founder and co-owner of The Doughnut Project

‘The Everything Doughnut Changed Our Lives Overnight’

Leslie Polizzotto left lawyering and Los Angeles to start a New York City doughnut shop that’s winning rave reviews for its unusual treats.

Have you considered how social media can help your business and how to manage your social media activities? Contributor Barbara Weltman is here to help. (Credit: PXHere)

Overwhelmed by Social Media? Try These 5 Simple Tips

If you’re looking for inexpensive marketing strategies, there is no better place to look than Facebook, YouTube and other networks. But keep it easy.

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Managing Your Business

It takes a lot more than great ideas to run a strong company. Smart entrepreneurs have a keen sense of business management. Increase your knowledge in areas like finance, markets, human resources, communication, technology and business policy and strategy.

‘I Haven’t Had a New Pair of Underwear Literally in 4 Years’

Jodie Davis of American Cuckoo Clock Company is on a mission to keep the tradition of cuckoo clocks alive in the U.S. The startup journey isn’t easy.

It's vacation time, for your and your employees. (Credit: Lance Asper on Unsplash)

Is Your Business Ready for Summer Vacation Time? Ask These 3 Questions

It’s that time of year, when sunshine beckons. If you or your employees plan to take time off, now’s a good time to assess your vacation policy.

Working long hours can lead to burnout and heath problems. (Credit: Freestocks.org on Unsplash)

Why Working Over 40 Hours Is a Trap. Here’s How to Get Free

Barbara Weltman looks at why you should nix the long hours for you and your employees — and shares some ideas for boosting productivity.

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Growth Strategies

Whether you want to grow steadily as a lifestyle business or achieve rapid growth as an investor-backed startup, we can show you how successful women entrepreneurs have done it. What's your growth strategy?

‘I Haven’t Had a New Pair of Underwear Literally in 4 Years’

Jodie Davis of American Cuckoo Clock Company is on a mission to keep the tradition of cuckoo clocks alive in the U.S. The startup journey isn’t easy.

Janie's Cakes

This Texas Bakery Makes 26,000 Poundcakes a Year – and Survived a Vanilla Bust

Janie’s Cakes operates out of a small city in East Texas. But its production is impacted by severe weather around the world and other unexpected challenges.

Need a growth strategy? Then check out these motivational quotes from powerhouse women entrepreneurs. (Credit: Pixabay)

8 Motivational Quotes for Growing Your Business

Need a growth strategy? Then check out these advice and tips from powerhouse women entrepreneurs.

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Becoming a Leader

You don't have to be born with leadership skills. You can learn them. Whether you're an introvert or extrovert, you can learn everything you need to know about decision making, public speaking and managing people with finesse.

Jules Pieri faced a number of obstacles when she launched The Grommet. She is photographed here with her new book, "How We Make Stuff Now."

‘I Was Told I Was Too Old, Too Blonde, Too Female to Be a CEO’

Jules Pieri co-founded The Grommet, a marketplace for “maker” products — and overcame being turned down by 250 venture capitalists.

Real estate maven Barbara Corcoran urges less experienced interview subjects to “edit” their wardrobes for the job - and to leave high heels out entirely. (Credit: Flickr)

Why Barbara Corcoran Won’t Hire Anyone Wearing High Heels

The real estate maven offered some head-turning advice to young female professionals on the job hunt. Do you agree with her hiring practices?

Joan Steltmann’s mission is clear: Help children who are coping with chronic illness. (Credit: Bounce Children's Foundation)

‘I Traded Stock Options for Sticky Hugs’

Joan Steltmann was rising up the ranks in the tech world. Then, she pivoted to help children who are coping with chronic illness. Here’s how — and why — she made the move.

More

Work & Life

The juggle is real. Learn from other women entrepreneurs about how they manage work-life balance. It's too easy to be a workaholic when you're an entrepreneur, so read about stress management techniques, how to spot burnout symptons and how to plan a vacation.

It's vacation time, for your and your employees. (Credit: Lance Asper on Unsplash)

Is Your Business Ready for Summer Vacation Time? Ask These 3 Questions

It’s that time of year, when sunshine beckons. If you or your employees plan to take time off, now’s a good time to assess your vacation policy.

Young entrepreneur Carina Chaz grows her vegan perfume brand DedCool, found in Neiman Marcus and Urban Outfitters, with support from her business owner mother. (Credit: DedCool)

Need Some Mom Motivation? 5 Inspirational Quotes from Moms of Entrepreneurs

In honor of Mother’s Day, we’re sharing some maternal words of wisdom that have motivated successful women entrepreneurs.

Working long hours can lead to burnout and heath problems. (Credit: Freestocks.org on Unsplash)

Why Working Over 40 Hours Is a Trap. Here’s How to Get Free

Barbara Weltman looks at why you should nix the long hours for you and your employees — and shares some ideas for boosting productivity.

More

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