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Name: Jacqueline Deranja
Business: Jacqueline Deranja
Location: Sydney, Australia
Industry: Professional Services
Reason for starting? I started my first business at the age of 20 when I was a stay at home mum. I was fascinated and inspired by women who had built empires while raising babies. After many years of launching and running multiple businesses, I wanted to share what I had learnt during my journey by inspiring others to follow their dreams and create a life and business they totally loved. Personal development has always been a huge part of my life. I love reading and learning about the tools and techniques needed to create a positive and powerful mindset for both life and business. Mentoring others has always been something that has come naturally to me, so it was only a matter of time before I qualified as a life and business coach. Nothing makes me feel more alive than when my client gains clarity, feels aligned and a business is born.
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How do you define success? When I first started my entrepreneurial journey, I felt the need to compare myself to other entrepreneurs in my industry. While my business was doing extremely well, I always felt something was missing. It was only when I changed my definition of success to align with who I was as a person, my strengths, my story and faced my own fears that I truly felt successful in my business. This has impacted my personal life too, as I am extremely passionate, I continue to grow and become a better person each day.
Biggest success: My biggest success was planning, starting and growing my business by myself with very little money. I launched a beauty studio which specialised in makeup and tanning. Through lots of hard work, I became the go to tanning spot, tanning a Mercedes Benz Fashion Week to celebrities such as the cast from Geordie Shore. It then led to me become a tanning trainer, mentoring and supporting women to open their own tanning business.
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What is your top challenge and how you have addressed it? One of my biggest challenges is knowing when to switch off. Once my creative juices get flowing, I am dreaming up the next idea or staying up till the early hours of the morning creating new programs. My goal is to reach and impact as many women as I possibly can. Even if I can simply remind them of how incredibly amazing they are! I was to develop my current programs and start online coaching.
Who is your most important role model? Danielle Laporte. While I follow so many amazing motivational speakers, coaches and thought leaders, no one speaks to me more than Danielle.
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Edited by The Story Exchange